E~business and operational goals


E-business is simply the designing or conversion of every business function suitable for the Internet to increase stakeholders’ returns. In today’s era of customer service, every business is an e-business. And it’s not just about the Internet; successful e-business is about managing the digital value-stream, whether it flows through an on-line exchange, the supply chain, the demand chain, ERP systems, or legacy applications to deliver non-stop service and value to customers. Regardless of the business model – pure-play, clicks-and-mortar, or a traditional bricks-and-mortar, an organization’s e-business strategy should include the following.

» Customer contact centers

» sales force automation;

» order fulfillment;

» streamlining of internal operations by Internet technologies;

» human resource management;

» on-line job functions;

» employee benefit management;

» employee training and education;

» investor relationship management;

» on-line inventory; and

» corporate communication.

» Customer procurement

» e-logistics;

» transportation management;

» warehousing management;

» finance and accounts; and

» quality control.

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This article was sent to us by: Eva Fitzsperik at 10302008

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