Internet and Online Marketing
Search Engine Optimization
Page# 1 (last added articles shown first)
Advertise your website via web directories (06/18/2010)
(...) also very import thing order to get your self ranked well within the directories is to make sure you fill out everything use descriptive keywords in your description of what you sites about. and make sure you tag you site with there web directory.Now there are two ways you can start promoting either by free by doing what mentioned above by finding and building your self a list the other way if you don't have the time to submit to them all manual cause there are hundreds if not thousands web directories out there is going with a payed services. (...)
Monitoring via the Cloud: Monitis versus Open Source Monitoring Software (06/11/2010)
(...) In addition, open-source tools require IT administrators to:
Set distributed monitoring agents, opening firewalls
Set and manage monitoring web servers and databases
Manage notification channels
Manage external access
Integrate third-party visualization tools
Regularly patch and update the software
Configure checks and views
Integrate third-party plug-ins
All these means time and money for companies. Monitis, on the other hand, via its cloud technology, is updated automatically and seamlessly without the user's participation, which means companies always use the latest version.
Ensuring Supreme End-user Experience by External Monitoring
Another important feature of any monitoring tool is the ability to monitor servers and networks from outside your company. (...)
The First monitoring company to fully integrate systems (06/11/2010)
(...) They wanted a life and they sensed other IT managers did, too.
They soon realized that at the heart of this problem of wasted time was an outdated means of monitoring systems and networks. The existing tools, all software-based, inherently required someone to be physically present on-site. (...)
Website traffic analyzer (06/08/2010)
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One of the best methods for web traffic monitoring is through Google Analytics (what is more, it is completely free), it provides various important and relevant data such as views per page, path track (such as the page on which the surfer entered and finally the page from where he exited), user sessions, the number of visitors on a daily, weekly and monthly basis, the time spent on each page, the number of pages on an average visited by each surfer etc. Other important information that it provides is the browser through which the surfer has visited your website, the geographical location, the connection speed of the processor which the user is using, the screen resolution etc. All this will enable you to modify your website after gauging the type of visitors which you are getting. (...)
Roles in the construction of digital advertising (04/20/2010)
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The role of the HTML programmer is similar to that of a database developer. Their role also involves programming packages and establishing the interconnections between one digital communication and other related online offerings. Database developers ensure that the range of programs used across an online campaign are consistent and compatible with each other. (...)
Lead generation paths to conversion long way (01/18/2010)
(...) Then, start working on the pages that have the worst results.
The following flowchart shows the process of e-commerce path to conversion:
The following flowchart shows the process of lead generation paths to conversion:
Strong calls to action
Once you know what you want them to do when they visit your site, you need to ask your visitors to do what you want them to do! No, I don't advocate actually coming right out and saying it but you should at least make it obvious and easy for them.
Phone number
One of the most obvious mistakes I see is from companies who want site visitors to call them. (...)
Ecommerce web sites and critical lead indicators (01/18/2010)
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Critical metrics common to all sites
Regardless of how you do it, most commercial web sites have one very specific goal increased revenue and profits. So, your metrics should reflect that goal.
Total Revenue (total intake): Revenue, sales, cash or turnover it's the key driver to a web site's success. (...)
Lead generation metrics that are critical for your website (01/18/2010)
(...) It's expressed in a raw number: "We had 50 phone calls from our web site in March' or "We added 50 new leads to our pipeline from our web site in March'.
Conversion rate (leads / visits) Measures the value of the traffic that's coming to your site. If 1000 people visit and you get 50 leads then you have a 5% conversion rate on your web site. (...)
Using analytics metrics to make SEO decisions (01/18/2010)
(...) Take a look. How can you make it better and more attractive? Do people need more options or less? How about an exit survey?
Bounce rate: Bounce rate is the percentage of people that enter your site, view the one page they came in on, and then leave. If you wrote a particularly interesting article, that's getting a lot of links, then it may just be that people are coming to read the article and then leaving. (...)
XML Sitemap for Google setup for Drupal (01/17/2010)
(...) The Drupal 6 version of the module was developed by Kiam LaLuno. Finally, in mid-2009, Dave Reid began working on a version 2.0 of the module to address performance, scalability, and reliability issues. (...)
robots txt file can containg your XML sitemal for Drupal (01/17/2010)
(...) The sitemap directive is independent of the User-agent line, so it doesn't matter where you place it in your robots.txt file.
To keep things neat, add this line first:
# Sitemaps
Add these lines for your XML sitemap:
Sitemap: http://www. (...)
How to fix the Drupal robots txt file (01/17/2010)
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3. Find the Paths (clean URLs) section and the Paths (no clean URLs) section. Note that both sections appear whether you've turned on clean URLs or not. (...)
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